Tools and resources to assist with your marketing efforts during PA Produce Month (August) and all year long. You’ll find written instructions, videos and tangible tools to use (download, print, share, etc.) for promoting your PA Veggies in your own way.
Pasa Sustainable Agriculture
Large selection of detail-oriented videos, webinars and documents that show how to make direct marketing work — from packing lists, to distribution, to simplifying online ordering and much more.
Retail Farm Market School – Penn State Extension
An online course that teaches the basics of handling, preparing and selling produce. Learn hands-on strategies to apply at markets and roadside stands.
Pennsylvania Direct Farm Business Guide
Need to know what regulations might affect your business? This extensive 149-page guide provides an in-depth look at the regulatory side of your business.
Farm-Direct Marketing Overview
Provides a summary of different types of direct marketing, their uses and benefits.
Pa Department of Agriculture Farmers Market & Farm Stand General Guidelines
This guide helps farmers, marketers and food processors prepare for and meet the regulatory requirements that come with participating in farmers markets and/or selling products through a retail farm market or farm stand.
FSMA Resource Collection from Penn State Exension
Several articles and informational videos to help produce growers, food processors and feed manufacturers meet the regulatory standards required under the FSMA. Resources in English and Spanish.
Good Agricultural Practices
An article and downloadable brochure on minimizing farm food safety risks, FSMA food safety inspections and USDA audits.
Video: FSMA Overview
An overview of the Food Safety & Modernization Act, including the 7 rules.